First posted on Facebook: 09 May 2008
2008-05-08 — You've read his blog on MySpace, you've asked to be his friend on Facebook, he sends you emails from his own personal email address, and now all you have to do is text his name to 78247 and because you are BFFs he will totally text you back.
The nation's favorite spokeswhale, Fudgie, is breaking into mobile marketing with Carvel's Arctic Summer Sweepstakes. He is asking consumers to text "FUDGIE" to 78247 to receive a coupon for one of the new blended coffees or Arctic Blenders and a chance to win one of five 42-inch televisions.
Another example of SMS campaigns
Kenneth
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